Advertising on BPM.com

Thank you for considering a premium promotion on BPM.com. We welcome partnerships with companies in the Business Process Management, Intelligent Automation, Robotic Process Automation, and Digital Transformation industries.

Advertising Inquiry

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Banner Ads

Banner Ads can either be 728 x 90 horizontal ad or 90 x 160 vertical (tower) ad. Advertisers will receive weekly Click Through Rate (CTR) reports.

Vendor List

Vendor listing includes:

  • Company Logo
  • Company and Product Information
  • Company Contact Information
  • Software Screen Shots

Featured Vendor Listing: 10 Positions Available

Featured Vendor listing includes:

  • Company Logo
  • Company and Product Information
  • Company Contact Information
  • Software Screen Shots
  • Form for Gated Leads
  • Company Logo on front page of website
  • Company Logo on first page of Vendor List

The BPM.com Podcast Sponsorship

Podcast sponsorship is equivalent to sponsoring a radio program. The podcast is not about the sponsor, but about a particular concern in BPM. There are 2 - 4 podcasts per month.

Sponsorship includes:

  • Company promotion at start and end of podcast
  • Company logo in podcast transcript posted on website

The BPM.com Podcast Premium Sponsorship: One premium sponsor per month

Podcast sponsorship is equivalent to sponsoring a radio program. The podcast is not about the sponsor, but about a particular concern in BPM. There are 2 - 4 podcasts per month.

Premium Sponsorship includes:

  • Company promotion at start and end of podcast
  • Company logo in podcast transcript posted on website
  • Gated content in transcription. Advertiser will receive all leads generated through form during the month of sponsorship. Note, leads are not guaranteed nor qualified.

Sponsored Content:

Sponsored content describes a particular problem or concern, and examines how the company went about solving that problem using their software. While the company’s software is featured, it is promoted in a way that solves a problem. Please refer to BPM.com’s Article Guidelines.

Sponsored Content includes:

  • Company logo in article hyperlinked to company page
  • Two links in article to relevant content on company page
  • Author profile with social media and contact links
  • Promotion via email and social media

Whitepaper Gated Content

Whitepapers describe a particular problem or concern, and examines how the company went about solving that problem using their software. The whitepaper is downloaded via a form on the BPM.com website.

Whitepaper Gated Content includes:

  • Company logo in article hyperlinked to company page
  • Abstract of whitepaper on website
  • Form to download whitepaper. Advertisers will receive all leads generated through the form. Note leads are not guaranteed nor qualified.
  • Promotion via email and social media. Sponsor will receive all opens of emails that resulted in a website visit.

First Impressions Product Review

First Impressions allows sponsors to have their product reviewed by Nathaniel Palmer.

First Impressions include:

  • One (1) Company product or service reviewed by Nathaniel Palmer. Review will be no less than 1000 words in length.
  • Screenshots of product
  • Company logo and links to product
  • Promotion via email and social media. Sponsor will receive all leads generated through email opens and site page visits. Note leads are not guaranteed nor qualified.

Sponsored Webinars

Sponsored webinars allows advertisers to showcase their software or product. We encourage sponsors to always promote their product in light of a particular problem that needs to be solved.

Sponsored Webinars include:

  • Hosted by Nathaniel Palmer, Reuel Sample or BPM.com Staff
  • Webinars are a minimum of 30 minutes and a maximum of 60 minutes. Sponsor may include up to 5 downloadable resources, as well as links to promotions.
  • All leads generated through registrations. Note leads are neither guaranteed nor qualified.
  • Promotion via email and social media. Sponsor will receive all leads generated through email opens and webinar registration page visit.

Sponsored Evergreen Webinars

Sponsored evegreen webinars allows advertisers to showcase their software or product beyond the initial webinar. The webinar recording is used to setup an “on-demand” webinar, allowing registrants to view the recording on their time schedule. We encourage sponsors to always promote their product in light of a particular problem that needs to be solved.

Sponsored Evergreen Webinars include:

  • Hosted by Nathaniel Palmer, Reuel Sample or BPM.com Staff
  • Webinars are a minimum of 30 minutes and a maximum of 60 minutes. Sponsor may include up to 5 downloadable resources, as well as links to promotions.
  • All leads generated through registrations. Note leads are neither guaranteed nor qualified.
  • Promotion via email and social media. Sponsor will receive all leads generated through email opens and webinar registration page visit.
  • Promotion of the evergreen webinar through social media and email.
  • Sponsor will receive all leads generated through the evergreen webinar for 30 days after the initial live webinar.